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Amplitude

Digital analytics for product teams.

4.5Unverified rating

No source on record for the G2 score, the Capterra score, the review count. What that means

Amplitude website → No verification date on record
Analytics
Entry price
$49/mo
Free plan
Yes
Free trial
Yes

What it is

Amplitude is the enterprise benchmark for product analytics, going beyond dashboards into behavioral cohorts, experiment analysis and predictive audiences. Its governance features — data taxonomy, verified events — keep large organizations from drowning in messy instrumentation. The free tier is generous enough for startups, but paid pricing is opaque and negotiated, and smaller teams may find Mixpanel covers their needs with less ceremony.

Recorded for

Audience tags from our own categorisation, not the vendor's positioning.

EnterpriseStartups

Pricing

Our record for Amplitude lists a free plan, records an entry price of $49/month, and a free trial.

This figure has no source or check date on record. What that means. Confirm on the vendor's pricing page.

Recorded features

A summary of what the product advertises — not a complete feature inventory, and not something we tested.

  • Behavioral analytics
  • Experiment
  • Cohorts
  • Dashboards

Commonly reported strengths and drawbacks

Compiled from public write-ups and vendor documentation. These are impressions we have recorded, not findings from our own testing.

Reported strengths

  • Deep behavioral insights
  • Strong free plan
  • Good governance

Reported drawbacks

  • Enterprise pricing opaque
  • Complex for beginners

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